What you can find on this site are open source software tools aimed at
domain-name mapping. There is a large and increasing number of websites
that are essentially fake directories. They are pushed high up the
search engine rankings in response to popular keywords and then earn
money for their owners from the click-through to other sites. This is
an important but hardly recognized change in the internet landscape. It
is estimated nearly 20% of all dot-com domains are in the hands of so
called domain-squatters. The majority of these use them to make money
with by getting click-through payments. The key point of understanding
is that the domain business is hardly anymore about the trade of
virtual real estate but all about traffic.
To have an understanding of this business and the way it's
changing the character of the net is to have an understanding of what I
call "an ordinary domain-name cycle". This is, in one sentence: 1. a
domain-name gets registered 2. a website for this domain-name is
developed 3. the domain-name gets visitors (traffic) 4. for some reason
the domain-name isn't paid for and gets deleted 4. when it's deleted
it's caught by domain-catchers (companies that reregister the domains
as soon as they get available) 5. the domain-catchers start to auction
the names as soon as they get them 6. the winners of the auctions turn
them into sites where people should click so they earn him/ her money.
Alongside the software tools you can find writings and links about the
domain-name business under the link essentials on this site.
DNvorscher.org is a project in progress and where possible it will comment on the latest developments in the domain business.
Important: this is an offline version, please visit http://www.dnvorscher.org for
updated info, loads of extra links and software downloads.